Paid Digital Marketing Manager
Job Summary
To drive qualified demand for Mitratech's Workforce Compliance and HR Solutions portfolio, the full-time Paid Digital Marketing Manager will plan, execute, optimize, and report on paid digital programs while collaborating closely with cross-functional teams in a remote environment.
Key responsibilities
- Develop and optimize paid digital programs across various channels, ensuring alignment with business priorities and KPIs
- Leverage AI and data-driven insights to enhance campaign performance and efficiency
- Prepare and present performance insights and recommendations to senior leadership, focusing on actionable data analysis
Required qualifications
- 4-6 years of experience in paid digital marketing or demand generation within a B2B SaaS environment
- Hands-on experience managing paid search, paid social, display, and retargeting campaigns
- Strong understanding of full-funnel B2B demand models and revenue attribution
- Experience with marketing automation platforms (HubSpot) and CRM systems (Salesforce)
- Proven ability to analyze data and translate insights into optimization actions
Complete Job Description
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