Paid Digital Marketing Manager

Job Summary

Leading paid digital media strategy and budget management, the full-time Paid Digital Marketing Manager will oversee an annual budget of approximately $12-13 million across various platforms, ensuring alignment with customer acquisition and revenue goals in a remote environment.

Key responsibilities

• Own and manage the paid digital budget, developing strategies to optimize investment across channels
• Serve as the primary contact for agency relationships, establishing performance metrics and conducting regular reviews
• Lead and develop the paid digital marketing team, setting clear goals and fostering a culture of continuous improvement

Required qualifications

• 5-7 years of experience in paid digital marketing or performance marketing
• 2-3 years of experience managing a team and a large multi-brand paid media budget of $5 million or more
• Proven experience managing agency relationships and performance metrics
• Strong analytical skills with the ability to connect paid media performance to business objectives
• Experience with third-party lead generation channels and managing Local Services Ads