Paid Influencer Specialist

Job Summary

Seeking a detail-oriented Paid Influencer Specialist on a contract basis, this role will manage the operational aspects of the paid influencer program, collaborating with various teams to ensure timely and on-brand content delivery while working approximately 20-40 hours per week in a hybrid environment.

Key responsibilities

• Partnering with the Digital Program Manager to execute the paid influencer plan aligned with brand priorities and product launches
• Sourcing, vetting, and recommending creators who resonate with Ariat's audience and brand standards
• Managing the content pipeline from brief to final delivery, ensuring compliance with brand and FTC standards

Required qualifications

• 3+ years of experience in influencer marketing, creator partnerships, or social media marketing
• Hands-on experience running paid creator campaigns, including sourcing, negotiation, and content review
• Familiarity with influencer platforms and tools, as well as native analytics on social media platforms
• Understanding of FTC disclosure requirements and usage rights for paid media
• Strong project management skills with the ability to manage multiple creators and deadlines effectively