Paid Media Manager

Job Summary

Supporting paid media execution and performance for an assigned portfolio, the full-time Paid Media Manager will manage budgets, optimize digital marketing channels, and collaborate with stakeholders in a remote environment.

Key responsibilities

• Monitor and optimize performance across various digital marketing channels, ensuring alignment with performance goals
• Manage paid media strategy and execution for multiple university partner accounts, providing actionable insights and recommendations
• Oversee quarterly and annual media budgets, tracking spend and ensuring accuracy in pacing

Required qualifications

• Bachelor's degree in business, marketing, communications, or a related field
• 3-5 years of paid media experience in Higher Education at the Media Manager and/or Media Specialist level
• Strong interest in the Higher Education industry
• Ability to work independently and meet deadlines while demonstrating flexibility
• Positive collaborative attitude and effective teamwork skills