Paid Media Strategist

Job Summary

Experienced marketers will find a flexible hybrid opportunity for a Paid Media Strategist who will lead media planning and strategy for assigned accounts, execute and manage paid media campaigns across multiple platforms, and serve as the primary day-to-day contact for clients regarding their paid media efforts.

Key responsibilities

• Partner with clients to understand their objectives and how paid media supports their broader strategy
• Execute and manage paid media campaigns, ensuring accuracy and optimization for performance
• Collaborate with analytics teams for performance monitoring and reporting, maintaining budget oversight

Required qualifications

• Bachelor's degree or equivalent experience
• 4-7 years of experience in a Paid Media role
• Expert knowledge of paid search and digital media tools, techniques, and platforms
• Hands-on experience with major ad platforms such as Google Ads, Meta, and LinkedIn
• Proven ability to manage significant annual media budgets of $3 million or more