Performance Copywriter

Job Summary

To support a high-growth startup in women's health, the full-time remote Performance Copywriter will create compelling top-of-funnel copy for paid ads, landing pages, and conversion rate optimization tests, focusing on engaging target consumers through sharp and effective writing.

Key responsibilities

• Write engaging paid ad copy and video scripts that capture target personas
• Own the copywriting for product pages and landing pages, optimizing language for specific audiences
• Continuously test and iterate on website and ad copy based on performance data, collaborating with e-commerce and growth teams

Required qualifications

• 3+ years of copywriting experience, particularly in e-commerce and paid ad copywriting
• A portfolio demonstrating measurable performance in landing pages, ads, or lead-generation content
• Experience in testing and iterating based on conversion and performance data
• Fluency with AI-assisted writing tools and a strong judgment in content editing
• Native or native-level English proficiency