Performance Marketing Manager

Job Summary

Owning the paid acquisition engine across multiple channels, the full-time remote Performance Marketing Manager will manage campaigns on platforms like Google, Meta, and TikTok, while also leading affiliate partnerships to drive consumer and business signups.

Key responsibilities

• Manage day-to-day operations of paid campaigns across various channels, optimizing for acquisition cost and revenue targets
• Lead B2C acquisition and B2B demand generation efforts, building a testing roadmap for audiences and creative strategies
• Oversee affiliate partnerships, including recruiting partners, setting offers, and monitoring performance

Required qualifications

• 5+ years of experience in paid acquisition across multiple channels, including search and social platforms
• Strong performance mindset with a focus on acquisition cost, conversion rates, and lifetime value
• Familiarity with analytics and attribution tools such as GA4 and Looker Studio
• Creative skills to develop compelling ad briefs and content
• Experience with affiliate marketing platforms and organized project management in a remote setting