Performance Marketing Specialist
Location: Remote
Compensation: Salary
Reviewed: Wed, Oct 14, 2026
This job expires in: 30 days
Job Summary
Detail-oriented and analytical, the full-time remote Performance Marketing Specialist will manage and optimize paid search campaigns across multiple platforms to drive student enrollment and product adoption.
Key Responsibilities
- Support the execution and ongoing management of paid search campaigns, including updates and optimizations
- Analyze campaign performance data, providing insights and recommendations to improve enrollment and efficiency
- Prepare recurring reports and collaborate with internal teams and agency partners to ensure campaign success
Required Qualifications
- 3-6 years of hands-on experience managing Paid Search (SEM) campaigns
- In-depth experience with Google Ads and Google Analytics
- Familiarity with bid management platforms such as SA360 is preferred
- Experience analyzing campaign performance data and making optimization recommendations
- Proficiency with Excel and performance reporting tools
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