Performance Marketing Specialist

Job Summary

Detail-oriented and execution-focused, the full-time remote Performance Marketing Specialist will manage the strategy and quality of paid acquisition efforts across various digital channels, ensuring high standards in campaign performance and agency collaboration.

Key responsibilities

• Serve as the primary contact for agency partners, managing expectations and holding them accountable for campaign performance across multiple channels
• Conduct rigorous quality assurance on campaign setups, ensuring all elements meet specifications and standards before launch
• Develop and oversee paid search and social strategies, optimizing significant budgets while driving experimentation and performance metrics

Required qualifications

• 5-8 years of performance marketing experience with a strong focus on SEM/paid search platforms such as Google Ads and Microsoft Ads
• Agency background with experience managing multiple client accounts and understanding the demands of agency life
• Meticulous attention to detail, with a proven ability to identify and correct errors in campaign setups
• Experience managing substantial paid media budgets with a track record of achieving clear performance outcomes
• Strong analytical skills, comfortable with data tools like Google Analytics and capable of translating data into actionable strategies