Performance Marketing Strategist

Job Summary

Owning client accounts and driving campaign performance, the full-time Performance Marketing Strategist will manage Meta advertising campaigns, lead client communications, and ensure successful appointment generation for financial advisors in a remote setting.

Key responsibilities

• Manage a portfolio of client accounts, leading bi-weekly calls and preparing performance reports
• Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking
• Set up and troubleshoot tracking, ensuring smooth integration of advertising platforms and client systems

Required qualifications

• 4+ years of hands-on paid media experience, particularly with Meta advertising
• Experience managing multiple client accounts and leading client-facing conversations
• Proven ability to meet performance targets while supporting client retention
• Familiarity with conversion tracking, pixels, and basic marketing automation
• Strong organizational skills and attention to detail