Principal Demand Generation Manager

Job Summary

Leading integrated marketing campaigns, the full-time Principal Demand Generation Manager will define campaign frameworks, unite cross-functional stakeholders, and ensure alignment with company priorities while working remotely.

Key responsibilities

• Establish a clear, repeatable integrated campaign framework and define go-to-market strategies
• Develop and execute biannual strategic marketing plans across various teams to drive measurable growth
• Translate campaign strategies into business requirements documentation for campaign operations

Required qualifications

• 7+ years of professional experience, with 5+ years in demand generation marketing in a high-growth environment
• Proven experience in developing and measuring integrated campaigns end-to-end
• Strong executive presence and communication skills for working with senior leadership
• Demonstrated ability to build operational frameworks and planning processes
• Experience in managing campaign investments and using performance analysis for decision-making