Product Launch Manager

Job Summary

To support the go-to-market strategy, the full-time remote Product Launch and Enablement Manager will manage internal product communication, oversee launch readiness programs, and ensure Sales and GTM teams are equipped with the necessary knowledge and tools for successful product adoption.

Key responsibilities

• Serve as the primary owner of internal product communication to GTM teams, delivering actionable content for new features and updates
• Own the product-side launch readiness program, defining necessary materials and tracking timelines for cross-functional preparation
• Work with GTM Enablement and Product Marketing to ensure Sales teams are trained and prepared for product releases

Required qualifications

• 5+ years in program management, product marketing, sales enablement, or GTM operations within B2B SaaS or enterprise software
• Demonstrated experience owning launch programs or GTM readiness initiatives
• Strong understanding of how Sales, Marketing, and Customer Success teams utilize product information
• Exceptional written communication skills for translating complex product concepts into clear content
• Proven ability to build and maintain repeatable programs and processes in a fast-moving environment