Product Marketer

Job Summary

Owning product launches end to end, the full-time Product Marketer will work in a hybrid environment in Princeton, NJ, developing market-facing materials, managing the self-serve funnel, and operationalizing marketing efforts for an AI-native talent intelligence platform.

Key responsibilities

• Own product launches by defining the story, building plans, creating assets, and measuring outcomes
• Develop market-facing materials including website copy, decks, and campaigns that align with the company narrative
• Manage the self-serve funnel, including onboarding communication and conversion paths from initial touch to active use

Required qualifications

• 5+ years in marketing or product marketing, with significant experience at early-stage startups
• Experience taking at least one product from zero to its first paying customers
• Daily fluency with AI tools for research, writing, and campaign production
• Strong writing skills with the ability to adapt messaging across various formats
• Comfort with data analysis and interpreting funnel metrics