Product Marketing Lead
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Job Summary
Building the Product Marketing function from the ground up, the full-time remote Product Marketing Lead will manage product and feature launches, develop messaging and positioning, and collaborate with cross-functional teams to drive adoption and cross-sell.
Key responsibilities
- Lead the product and feature launch process, including planning and managing launch audiences, tactics, and timelines
- Develop messaging and positioning based on market research and train go-to-market teams on new products/features
- Coordinate cross-functional teams to execute launch tactics and track adoption and effectiveness
Required qualifications
- 5+ years of experience in Product Marketing
- Proven ability to distill complex concepts into clear, relatable messaging
- Strong collaboration skills across Product, Sales, Customer Success, and Support teams
- Self-motivated and proactive with the ability to manage multiple projects
- Experience in a startup or fast-paced environment is a plus
Complete Job Description
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