Product Marketing Manager

Job Summary

Owning the positioning, messaging, and field enablement, the full-time remote Product Marketing Manager will shape go-to-market strategies for LastPass products, ensuring clarity and differentiation across customer segments while driving awareness and revenue impact.

Key responsibilities:

• Define and own the positioning and messaging framework for LastPass products
• Lead go-to-market planning for product launches in collaboration with Product, Sales, and Brand teams
• Develop sales enablement materials to equip the field for engaging buyers and winning competitive deals

Required qualifications:

• Proven experience in product marketing with a track record of end-to-end go-to-market strategies for B2B SaaS or technology products
• Ability to translate complex technical capabilities into clear messaging for both technical buyers and business decision-makers
• Strong analytical background, utilizing data and market research to inform positioning and measure effectiveness
• Experience working cross-functionally and influencing stakeholders across Product, Sales, and Brand
• Ability to manage multiple priorities in a fast-paced environment while delivering quality work under tight deadlines