Product Marketing Manager

Job Summary

Owning the go-to-market strategy for procurement, the full-time remote Product Marketing Manager will manage the complete plan for selling and marketing to procurement buyers, serving as a liaison between product, marketing, and sales while leveraging market intelligence to shape messaging and product decisions.

Key Responsibilities

• Own the complete go-to-market plan for Agiloft in the procurement space, spanning marketing strategy, sales strategy, and enablement
• Build and maintain a continuous intelligence engine covering competitive insights, customer insights, and market intelligence specific to procurement
• Develop content that speaks credibly to the procurement buyer persona, including web copy, case studies, and thought leadership materials

Required Qualifications

• 6+ years of experience in product marketing, ideally in B2B SaaS, with direct ownership of go-to-market strategy and execution
• Knowledge of procurement, sourcing, or supplier management processes is a strong plus
• Proven ability to build and lead a comprehensive go-to-market plan across marketing, sales, and enablement
• Strong analytical skills, with experience using data to inform strategy and measure results
• Experience building sales enablement assets, such as battlecards and playbooks