Product Marketing Manager
Job Summary
Owning a segment of the product portfolio, the full-time remote Product Marketing Manager will drive positioning, product launches, pricing strategies, and create core content to support the sales team in effectively marketing products to real estate professionals.
Key responsibilities:
- Lead go-to-market launches, including market segmentation and sales readiness
- Build comprehensive enablement materials and deliver impactful product training for internal teams and customers
- Conduct market analysis and customer interviews to inform product positioning and roadmap priorities
Required qualifications:
- 4 to 7 years of product marketing experience managing a product or product line
- Working knowledge of residential real estate, proptech, or related industries
- Proven success in creating effective positioning and messaging for sales teams
- Track record of leading successful product launches through cross-functional collaboration
- Daily proficiency in using AI tools for research and content creation
Complete Job Description
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