Product Marketing Manager

Job Summary

Seeking a strategic, hands-on Product Marketing Manager, the full-time remote position will manage product positioning, go-to-market strategies, and enablement efforts to effectively communicate Avolve's product value across various stakeholders.

Key responsibilities

• Maintain and evolve product positioning, messaging, and value propositions for Avolve's offerings
• Lead go-to-market planning for product launches and coordinate cross-functional teams for execution
• Equip Sales and Customer Success teams with effective messaging and educational materials to enhance customer understanding and adoption

Required qualifications

• Bachelor's degree in marketing, business, communications, or a related field, or equivalent practical experience
• Minimum 4-6 years of relevant product marketing or go-to-market experience in B2B or B2G technology
• Experience in developing messaging, supporting product launches, and creating sales enablement materials
• Proficiency with HubSpot and Asana for managing marketing programs and projects
• Self-motivated and results-driven, with the ability to manage multiple priorities in a fast-paced remote environment