Product Marketing Manager
Job Summary
Driving go-to-market strategy and customer marketing for configure-price-quote solutions, the full-time remote Product Marketing Manager will manage product launches, develop messaging, and collaborate with cross-functional teams to enhance customer engagement and market positioning.
Key Responsibilities
- Lead launch planning and execution, ensuring alignment with content, design, and demand generation teams
- Own the messaging and positioning framework for CPQ solutions, creating compelling narratives for diverse buyer segments
- Design and implement customer marketing programs to drive upsell and advocacy within the CPQ customer base
Required Qualifications
- 3+ years of product marketing or relevant customer marketing experience in a B2B SaaS environment
- Proven experience in developing messaging and positioning for software products
- Experience in building customer reference and case study programs
- Strong understanding of go-to-market strategy and sales enablement in a SaaS context
- Bachelor's degree in Marketing, Business, or Communications, or equivalent practical experience
Complete Job Description
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