Product Marketing Manager
Job Summary
Experienced product marketers will find a full-time salaried opportunity as a Product Marketing Manager, responsible for shaping product positioning, messaging, and go-to-market strategies to enhance donor and Giving Partner engagement in a remote environment.
Key responsibilities
- Conduct customer, market, and competitive research to identify donor and Giving Partner needs and market trends
- Develop strong product positioning and messaging that effectively communicates Givelify's value to target audiences
- Create and optimize launch campaigns and marketing assets based on audience insights and performance data
Required qualifications
- 3+ years of relevant experience in product marketing and 5+ years in marketing or strategy
- MBA or MS in marketing or business
- Experience in Consumer-Packaged Goods, Consumer Technology, or 2-sided Marketplace
- Strong background in product marketing fundamentals, including consumer insights and go-to-market strategy
- Certifications in product or customer marketing are a plus
Complete Job Description
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