Product Marketing Manager
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Job Summary
To drive enrollment and revenue growth for childcare and preschool programs, the full-time remote Product Marketing Manager will develop strategic marketing initiatives, conduct market research, and create compelling messaging across various channels.
Key responsibilities
- Develop comprehensive multi-channel marketing strategies to enhance enrollment and revenue
- Conduct market research and competitive analysis to inform product positioning
- Collaborate with the product team to create go-to-market plans for new features and products
Required qualifications
- Bachelor's degree in Marketing or 5 years of relevant experience in lieu of a degree
- 5 years of marketing experience, preferably in the early education or childcare industry
- Experience in developing product collateral and messaging for marketing campaigns
- Ability to manage tight timelines and competing priorities across departments
- Proven success in developing campaigns that generate measurable interest in products or services
Complete Job Description
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