Program Manager, Customer Advocacy

Job Summary

Leading the end-to-end customer reviews strategy, the full-time remote Program Manager, Customer Advocacy will transform customer evidence into a strategic engine for market proof and competitive differentiation while collaborating across teams to enhance marketing narratives and sales enablement.

Key responsibilities

• Lead the customer review strategy across platforms like Gartner Peer Insights, TrustRadius, and G2, ensuring a continuous and strategic program
• Manage the customer review calendar, aligning review generation with analyst evaluation cycles and market priorities
• Collaborate with cross-functional teams to promote customer reviews and integrate them into marketing initiatives

Required qualifications

• 5+ years of B2B technology marketing experience, including 3-5 years in customer advocacy or analyst relations
• Experience managing third-party review platforms and analyzing metrics related to customer reviews
• Strong organizational skills to manage multiple programs and stakeholders in a cross-functional environment
• Experience supporting analyst evaluations such as Forrester Wave and Gartner Magic Quadrant
• Familiarity with AEO/GEO concepts and customer advocacy platforms; background in SaaS or enterprise technology marketing is a plus