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Programmatic Media Manager
Job Summary
A company is looking for a Programmatic Media Manager.
Key Responsibilities:
- Oversee ongoing optimization and day-to-day activities for Programmatic campaigns to meet campaign goals
- Understand end-to-end campaign execution across programmatic
- Maintain structured naming taxonomy for all elements within the ad server
Required Qualifications:
- Experience working with third-party ad servers and DSPs
- Background in modeling and forecasting campaigns
- Familiarity with direct response goals
- Strong knowledge of marketing objectives and campaign flow
- Data analysis and visualization skills
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COMPLETE JOB DESCRIPTION
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Company Overview
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