Programmatic Strategist
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Job Summary
Working remotely as a contractor, the Programmatic Strategist will manage the strategy, execution, and optimization of programmatic advertising campaigns across various client accounts, focusing on performance analysis and strategic recommendations.
Key responsibilities
- Own the strategy and ongoing optimization of programmatic advertising programs across assigned client accounts
- Develop and execute data-driven strategies to achieve growth goals through audits, performance reviews, and competitive analysis
- Monitor campaign performance, troubleshoot delivery issues, and recommend optimizations to enhance results
Required qualifications
- 3+ years of hands-on experience managing programmatic advertising campaigns, preferably in an agency environment
- Strong experience with StackAdapt or other DSPs such as DV360 or The Trade Desk
- Experience launching and optimizing campaigns across Display, Native, Video, CTV, Audio, and Retargeting
- Hands-on experience with GA4, GTM, and GMC for tracking and performance measurement
- Proven success in managing eCommerce campaigns and creating client-ready reporting
Complete Job Description
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