Programmatic Strategy Director

Job Summary

Owning strategy and execution across a portfolio of client accounts, the full-time remote Programmatic Strategy Director will lead programmatic initiatives, manage campaigns directly, and foster strong client relationships to drive business outcomes.

Key Responsibilities:

• Lead programmatic strategy, execution, and optimization for medium to large client accounts, ensuring performance aligns with business goals
• Directly manage campaigns in Trade Desk for a portfolio of 6-8 clients while planning to build a team under your leadership
• Own client-facing communication, providing strategic recommendations, performance insights, and proactive problem-solving

Required Qualifications:

• Bachelor's degree in Marketing, Business, or a related field preferred
• 5+ years of hands-on experience in programmatic media or performance marketing, ideally in an agency setting
• Strong experience managing and scaling campaigns across major DSPs (The Trade Desk, DV360, Amazon DSP)
• Proven ability to manage complex client relationships with limited oversight
• Deep understanding of programmatic metrics, audience strategy, and optimization techniques