Retention Strategy Manager
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Job Summary
Supporting retention strategy across the full product suite, the full-time Lead Product Development Manager will manage customer lifecycle initiatives, collaborate with Marketing and Sales to enhance retention efforts, and develop business cases for retention strategies in a remote environment.
Key responsibilities
- Support customer lifecycle management strategy to strengthen engagement and reduce churn
- Partner with Marketing to inform retention campaigns and evaluate market effectiveness
- Collaborate with Sales and Care leaders to recommend shifts in strategy and improve retention outcomes
Required qualifications
- Experience in retention, lifecycle, CRM, or customer marketing within a marketing organization
- Solid understanding of customer lifecycle management and churn drivers
- Comfort with data and performance reporting to inform recommendations
- Financial acumen and experience developing business cases for strategic decisions
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