Senior Acquisition Lead

Job Summary

Hands-on and results-driven, the full-time Senior Performance Acquisition Lead will manage and scale paid acquisition channels, including Google and Meta, to grow the Cash Offer brand and attract US homeowners looking to sell their properties in a remote environment.

Key responsibilities

• Launch, manage, and scale acquisition campaigns across Google, Meta, and other platforms while allocating budgets based on lead quality
• Transform seller insights into effective offers, creative briefs, and landing-page tests in collaboration with creative and development teams
• Connect campaign data to CRM outcomes and establish a testing and reporting rhythm to continuously improve performance

Required qualifications

• Proven experience managing Google and Meta acquisition channels with a focus on lead generation
• Successful track record in US lead-generation, particularly in motivated-seller and homeowner contexts
• Demonstrated ability to improve lead quality and business economics beyond basic platform metrics
• Experience collaborating with designers and developers to enhance creative and conversion flows
• Familiarity with AI and automation tools, along with an understanding of platform policy and privacy constraints