Senior Analyst, Onsite Personalization

Job Summary

Driving the strategy and execution of customer product discovery and personalization initiatives, the full-time Senior Analyst, Onsite Personalization will collaborate with cross-functional teams to optimize digital channels, enhance customer engagement, and improve conversion rates in a fully remote environment.

Key responsibilities

• Analyze customer behavior and merchandising priorities to identify opportunities for personalized experiences that drive engagement and conversion
• Manage the execution of onsite personalization initiatives, coordinating requirements gathering, creative assets, and testing across multiple teams
• Develop and execute performance reporting and analysis, providing actionable insights and recommendations for continuous optimization

Required qualifications

• 3+ years of experience in e-commerce merchandising, product, or strategy within a retail environment
• Strong understanding of e-commerce customer journeys, digital merchandising, and product discoverability
• Proficiency with project management tools and experience in managing cross-functional dependencies
• Familiarity with CRM strategies and digital analytics tools such as Adobe Analytics or comparable technologies
• Demonstrated ability to analyze performance data and translate insights into actionable recommendations