Senior Brand Manager
Job Summary
Experienced marketers will find a full-time salaried Senior Associate Brand Manager opportunity focused on brand building, digital marketing strategy, and cross-functional collaboration to enhance the Poise brand's equity and market performance.
Key responsibilities
- Execute brand commercial programs and oversee content design strategy across owned channels
- Develop compelling brand stories and conduct analyses to drive strategic decisions and enhance brand performance
- Lead the strategy and execution of digital marketing initiatives, including influencer and social campaigns
Required qualifications
- Bachelor's Degree or higher in Marketing/Business related field; MBA preferred
- 3+ years of experience in brand management or digital marketing, preferably in a Fortune 500 CPG company
- Familiarity with brand development planning and creative ideation processes
- Experience in developing digital marketing strategies and activation plans
- Strong analytical skills with the ability to influence cross-functional teams
Complete Job Description
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