Senior Brand Manager

Job Summary

Leading demand creation strategies, the full-time Senior Associate Brand Manager will manage omnichannel marketing activations for brands such as Kotex and Depend, while collaborating with internal teams and external partners to drive growth and achieve business objectives.

Key responsibilities

• Develop and execute holistic demand creation strategies to enhance brand performance across various channels
• Serve as the main point of contact for agency leads, ensuring effective communication regarding campaign metrics, budgets, and creative development
• Build strong relationships with retail partners to align brand priorities and drive successful joint business planning

Required qualifications

• Bachelor's degree with 3+ years of experience in eCommerce, media, or sales within CPG or retail
• Proven ability to analyze data and develop strategies based on insights
• Experience in collaborating and influencing across various organizational levels and with external partners
• Strong project management skills with a strategic mindset
• Willingness to travel up to 10% of the time