Senior Content Marketing Manager

Job Summary

Strategically leading content initiatives, the remote Senior Content Marketing Manager will develop and execute thought leadership content that positions the company as an authority in fleet maintenance and management, while collaborating with various marketing teams to drive demand generation and business growth.

Key responsibilities

• Develop and implement a thought leadership content strategy that enhances brand authority in the transportation industry
• Create high-quality content across multiple formats, including industry reports, articles, and webinars, while managing an editorial calendar aligned with business goals
• Partner with marketing teams to produce content that supports demand generation, lead conversion, and integrated campaigns

Required qualifications

• 7+ years of experience in B2B SaaS content development, focusing on thought leadership and content marketing
• Proven track record in creating original research and high-impact content assets
• Strong understanding of content's role in demand generation, SEO, and brand awareness
• Experience in building editorial strategies and managing content calendars
• Familiarity with AI tools and modern content workflows to enhance productivity and maintain quality