Senior Content Strategist

Job Summary

To enhance Zillow's social presence among real estate professionals, the full-time Senior Content Strategist will lead the social strategy for Zillow For Agents, focusing on content development, community building, and audience engagement in a remote setting.

Key responsibilities

• Own and evolve the social strategy for Zillow For Agents, translating business priorities and audience needs into engaging social programming
• Drive audience growth and engagement by developing tailored programming for real estate professionals, testing new formats and partnerships
• Build and cultivate relationships within the agent community, activating their voices through storytelling and content that showcases their expertise

Required qualifications

• 4-6+ years of experience in social media, B2B marketing, community, or content marketing
• Strong understanding of social platforms and successful content strategies across various channels
• Experience in developing social strategies tied to measurable audience growth and engagement
• Excellent relationship-building skills with external talent and community members
• Strong writing and storytelling skills, capable of translating complex topics into approachable content