Senior Creative Strategist

Job Summary

To shape the future of creative strategy, the full-time Senior Performance Creative Strategist will develop original concepts and messaging for video and static ads, conduct in-depth market research, and establish a robust creative framework, all while working remotely.

Key Responsibilities

• Generate innovative creative concepts and messaging for paid social campaigns
• Conduct comprehensive research to uncover customer insights and performance drivers
• Develop and implement creative strategy frameworks and testing processes across accounts

Required Qualifications

• 5+ years of experience in performance-focused creative strategy
• Deep understanding of Meta advertising and direct-response creative
• Strong direct-response copywriting and short-form storytelling skills
• Proven ability to develop concepts based on customer research and performance data
• Advanced experience utilizing AI for creative research and workflow optimization