Senior Data Operations Lead

Job Summary

Owning the paid marketing data layer, the full-time Senior Data Operations Lead will ensure accurate measurement and optimization of paid acquisition efforts across various platforms, collaborating closely with BI Engineering and Analytics teams in a remote capacity.

Key responsibilities

• Define business requirements and standards for a unified paid marketing data layer, ensuring tracking issues are easily detectable
• Own the data readiness checklist for new platform, vertical, and campaign launches, including conversion upload definitions and end-to-end testing
• Lead the onboarding of new ad platforms, managing data uploads and reporting requirements while automating workflows where possible

Required qualifications

• 5+ years of experience in data operations, marketing data, or a similar role, preferably in performance marketing or adtech
• Hands-on experience with offline/API conversion uploads and tracking setups across major ad platforms
• Strong SQL skills and familiarity with BI tools such as Looker or Tableau
• Proven ability to write requirements for data or engineering teams and drive them to delivery
• Bachelor's degree preferred