Senior Demand Generation Manager
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Job Summary
Creative and AI-driven, the full-time Senior Demand Generation Manager will develop innovative marketing campaigns, automate processes, and drive demand across multiple channels in a remote setting.
Key responsibilities
- Lead the creative development of messaging and campaign concepts to engage buyers in the IBM i market
- Build and manage middle-of-the-funnel (MOFU) programs that convert leads into qualified opportunities
- Automate demand generation processes using AI tools while collaborating with Product Management and Sales teams
Required qualifications
- 5+ years of experience in B2B demand generation with a focus on MOFU conversion
- Proven creative thinker with a strong portfolio and design skills
- Hands-on experience with various marketing channels, including paid, organic, and SEO/AEO
- Familiarity with marketing managed services, cloud solutions, or IT infrastructure
- Proficient in HubSpot, Salesforce, Google Ads, and LinkedIn Campaign Manager
Complete Job Description
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