Senior Demand Generation Manager
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Job Summary
Creative and AI-driven, the full-time Senior Demand Generation Manager will lead the development of innovative marketing campaigns, automate demand generation processes, and drive engagement across multiple channels in a remote environment.
Key responsibilities
- Develop and execute creative messaging and campaign concepts to enhance brand visibility in the IBM i market
- Build and manage middle-of-funnel programs that convert leads into qualified sales opportunities
- Automate marketing processes using AI tools while collaborating with Product Management to align campaigns with market insights
Required qualifications
- 5+ years of experience in B2B demand generation with a proven track record of lead conversion
- Strong creative portfolio showcasing innovative marketing ideas and design skills
- Hands-on experience with various marketing channels including paid, organic, and SEO/AEO
- Familiarity with HubSpot, Salesforce, Google Ads, and LinkedIn Campaign Manager
- Experience in marketing managed services, cloud, or IT infrastructure with multi-stakeholder buying cycles
Complete Job Description
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