Senior Digital Brand Specialist

Job Summary

Driving the strategic development of digital brand media globally, the full-time Senior Digital Brand Specialist will support the execution of brand digital plans across multiple regions while collaborating with cross-functional teams to enhance brand storytelling and growth in a hybrid work environment.

Key responsibilities

• Support the development and execution of digital brand plans for key product stories across North America, EMEA, and APAC
• Collaborate with the Brand Media team to ensure alignment of digital campaigns with the overarching brand media strategy
• Partner with analytics teams to facilitate effective strategy execution and reporting, while identifying innovation opportunities in the digital landscape

Required qualifications

• Three to five years of experience in digital media with a strong foundation in brand management; global experience preferred
• Significant experience in planning and managing paid media across various marketing funnel objectives
• Proven track record of executing large-scale digital campaigns, including CTV, audio, and programmatic advertising
• Advanced analytical skills with the ability to translate complex data into actionable strategies
• Strong project management abilities to drive initiatives in dynamic environments