Senior Digital Experience Specialist
Job Summary
To enhance digital journeys for priority growth areas, the full-time Senior Digital Experience Specialist will manage conversion rate optimization strategies, drive landing page optimization, and lead cross-functional collaboration in a remote environment.
Key Responsibilities
- Define digital experience strategies and manage a prioritized conversion rate optimization roadmap
- Drive continuous optimization for landing pages and ensure messaging continuity across channels
- Design, launch, and analyze A/B and multivariate experiments to generate actionable insights
Required Qualifications
- Bachelor's degree in Marketing, Digital Media, Business, Design, or equivalent experience
- 5+ years of experience in digital experience, growth marketing, or related disciplines
- Proven ability to lead digital strategy and landing-page optimization across multiple channels
- Hands-on experience with experimentation platforms and analytics tools
- Proficiency with enterprise CMS and project management tools
Complete Job Description
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