Senior Digital Product Analyst
Job Summary
Leading the optimization of customer experiences, the full-time Senior Digital Product Analyst will be responsible for enhancing online solutions through strategic recommendations based on data analysis, working remotely in North Carolina.
Key responsibilities
- Lead the development and maintenance of a digital-first content governance model to ensure consistency and scalability across digital experiences
- Own and maintain a global taxonomy to enhance information architecture and support AI optimization across digital content
- Conduct content research and performance analysis, monitoring key KPIs to align language with target audiences and business objectives
Required qualifications
- Bachelor's degree or advanced degree, or 7+ years of relevant experience in lieu of a degree
- 5+ years of experience in a related field
- Proficiency in data analysis and content management systems
- Experience with design thinking and UX principles
- Familiarity with customer journey analytics tools
Complete Job Description
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