Senior Director of Brand Strategy

Job Summary

To define and elevate brand perception, the full-time Senior Director of Brand Strategy will lead storytelling initiatives and brand positioning efforts remotely, collaborating with marketing and creative teams to create impactful narratives and campaigns.

Key responsibilities

• Define and evolve Cyera's brand platform, including narrative and voice, ensuring distinct positioning in the market
• Lead storytelling teams across Brand Content and Social, setting standards and strategic direction for narrative development
• Partner with cross-functional teams to translate brand strategy into campaigns, events, and executive communications

Required qualifications

• 12 to 15 years of experience in brand strategy, brand marketing, or editorial leadership, preferably in B2B technology
• Proven track record of defining brand platforms that significantly altered company perception
• Exceptional storytelling abilities with experience in leading content and social teams
• Experience in transforming research and data into a compelling brand narrative
• Strong stakeholder management skills with a focus on building trust across various teams