Senior Director of Product Marketing
Job Summary
Leading product marketing initiatives, the full-time remote Senior Director of Product Marketing will own Blueprint's product positioning, messaging, and go-to-market strategy while collaborating with cross-functional teams to enhance consumer narratives and drive measurable business impact.
Key responsibilities:
- Own Blueprint's product positioning and messaging across all product lines
- Lead go-to-market strategy for new product launches and major product iterations
- Drive customer research, segmentation, and competitive analysis to inform positioning and R&D roadmap decisions
Required qualifications:
- 10+ years of experience in product marketing, brand marketing, or growth marketing
- Proven experience owning and launching consumer products with measurable business impact
- Strong storytelling skills for various marketing channels
- Experience working cross-functionally with Product, Creative, Growth, and leadership teams
- Ability to operate in a fast-paced environment with high standards and minimal bureaucracy
Complete Job Description
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