Senior Growth Marketing Manager

Job Summary

Experienced marketers will find a full-time remote opportunity as a Senior Growth Marketing Manager focused on designing and executing innovative growth programs to acquire new customers in the Higher Education vertical.

Key responsibilities

• Develop and execute strategic growth programs using an integrated marketing approach, including email, webinars, and social media
• Innovate and optimize campaigns through a data-driven approach, utilizing tools like Adobe Analytics and Qlik
• Generate high-quality pipeline and revenue by establishing KPIs and providing regular updates on campaign performance

Required qualifications

• 7+ years of experience in growth marketing or a similar role with a proven track record of successful campaigns
• Demonstrated ability to drive sales pipeline and revenue through effective marketing strategies
• Experience working in a cross-functional team structure, collaborating with various stakeholders
• Strong analytical skills with proficiency in data analysis tools such as Adobe Analytics and Excel
• Proven success in designing and executing A/B and multivariate tests to improve sales cycle performance