Senior Lifecycle Marketing Manager

Job Summary

To achieve ambitious goals, the full-time Senior Lifecycle Marketing Manager will drive net new bookings from free Grammarly users, manage an experimentation roadmap, and shape channel strategy while working remotely.

Key responsibilities

• Drive net new bookings from the free Grammarly audience by building and running conversion programs
• Run an experimentation roadmap with measurable business outcomes and clear hypotheses
• Shape the conversion team's strategy across email, in-product messaging, and push notifications

Required qualifications

• 4+ years of experience in lifecycle, CRM, or growth marketing at a freemium or PLG subscription company
• Hands-on experience running statistically sound A/B tests and analyzing results for business decisions
• Proven track record of building lifecycle programs with measurable impact on retention, LTV, and revenue
• Deep knowledge of email and in-product messaging, with familiarity in push notifications
• Fluency with data analysis to build business cases and size opportunities