Senior Manager, Brand Content

Job Summary

Leading the content and thought leadership function, the full-time Senior Manager, Brand Content will develop and execute an integrated content strategy to enhance brand reputation and support corporate growth objectives in a remote setting.

Key Responsibilities

• Develop and lead Blackbaud's integrated content and thought leadership strategy, establishing content priorities and annual plans
• Provide strategic leadership for the Blackbaud Institute, managing stakeholder relationships and ensuring alignment with broader thought leadership initiatives
• Oversee editorial strategy for owned content channels, ensuring consistency, quality, and relevance across all content types

Required Qualifications

• 10+ years of experience in content marketing, thought leadership, or editorial strategy
• Proven experience leading content teams and executing integrated thought leadership programs
• Strong understanding of content performance metrics, SEO, and emerging AI-enabled content strategies
• Exceptional strategic thinking and team leadership capabilities
• Previous experience in technology or social impact preferred