Senior Manager Customer Retention
Job Summary
Driving revenue and growth, the full-time remote Senior Manager Customer Retention will develop and implement strategies to enhance member retention, manage the CRM platform, and oversee retention performance analytics while leading a team of marketers.
Key responsibilities
- Own retention strategy and revenue targets tied to member renewal across various channels
- Develop segmentation and personalization strategies for the CRM platform to improve campaign performance
- Translate retention data into actionable recommendations for leadership and maintain renewal revenue forecasts
Required qualifications
- 10+ years of marketing experience, with 5+ years in customer retention or subscriber marketing roles
- 5+ years of management experience
- Experience in direct-to-consumer (DTC) or business-to-consumer (B2C) environments
- Bachelor's degree or global equivalent in a related discipline
- Strong knowledge of CRM platforms, including segmentation and automation capabilities
Complete Job Description
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