Senior Manager, GTM Strategy

Job Summary

Leading high-complexity, cross-functional GTM initiatives, the full-time Senior Manager, GTM Strategy will drive acquisition, adoption, expansion, and retention for Education and Curriculum products in a remote setting.

Key Responsibilities

• Independently manage priority Education GTM initiatives from opportunity identification to performance measurement
• Collaborate with Sales and Marketing to develop effective messaging, training, and campaigns that support revenue goals
• Conduct quantitative and qualitative analyses to diagnose business problems and identify new growth opportunities

Required Qualifications

• 7+ years of experience in go-to-market strategy, growth, marketing, or business operations, preferably in a startup environment
• Proven ability to lead complex GTM initiatives from strategy through execution and measurement
• Strong understanding of sales strategy, marketing execution, and subscription-based business models
• Experience using AI tools to enhance efficiency and create scalable processes
• Demonstrated ability to influence stakeholders across various functions without direct authority