Senior Manager, Influencer Marketing

Job Summary

Driving the strategy and execution of a global influencer program, the full-time Senior Manager, Influencer Marketing will build authentic creator relationships and establish a center of excellence to enhance brand awareness and engagement, with the flexibility to work remotely.

Key Responsibilities

• Establish and manage the influencer center of excellence, creating frameworks and best practices for cross-functional teams
• Develop and execute a global influencer strategy that aligns with product launches and growth initiatives, focusing on long-term creator partnerships
• Collaborate with regional marketing teams to enable local execution of influencer programs and provide necessary tools and insights

Required Qualifications

• 7+ years of experience in influencer marketing and creator partnerships
• Deep understanding of the creator ecosystem across multiple platforms
• Proven leadership experience in managing teams or complex programs
• Experience with budget management for multi-million-dollar influencer programs
• Strong analytical skills to build measurement frameworks and interpret data for performance narratives