Senior Manager, Integrated Media

Job Summary

Leading the strategy and execution of paid media and organic search initiatives, the full-time Senior Manager, Integrated Media will drive growth for Medical Nutrition and Atrium brands, collaborating with cross-functional teams in a remote or hybrid work environment.

Key responsibilities:

• Develop and implement comprehensive paid media strategies across various channels, including search, social, and programmatic advertising
• Oversee enterprise SEO efforts, optimizing digital experiences for both healthcare professionals and consumers
• Establish measurement frameworks and lead optimization efforts to connect media investments with business outcomes

Required qualifications:

• 10+ years of experience in paid media, performance marketing, SEO, or integrated marketing
• Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field; advanced degree preferred
• Proven track record in leading paid media and search strategies for healthcare professionals and consumer audiences
• Experience managing teams, agencies, and large budgets while ensuring compliance and measurement accuracy
• Strong analytical skills with the ability to translate data into actionable strategies for growth