Senior Manager, MSP Demand Generation

Job Summary

To drive demand generation for the Managed Service Provider (MSP) segment, the full-time remote Senior Manager, MSP Demand Generation will own the strategy, channel mix, and funnel performance while leading a small team and collaborating with the Integrated Marketing team on campaign execution.

Key responsibilities

• Lead, coach, and develop a team of three, fostering a culture of accountability and collaboration
• Develop and implement comprehensive demand generation strategies that align with company goals and pipeline targets
• Set and monitor the MSP demand generation budget, defining KPIs for campaign and event performance

Required qualifications

• 10+ years of B2B marketing experience, particularly in demand generation within the MSP or SaaS technology environment
• Prior experience managing direct reports and a track record of team development
• Proven ability to build and execute multi-channel, full-funnel marketing campaigns
• Experience with marketing technology stacks and campaign performance analytics
• Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience)