Senior Manager, Retention Marketing
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Job Summary
Leading a team of marketers, the full-time Senior Manager, Retention Marketing will oversee CRM communications for Advertisers and DoorDash for Business customers, focusing on onboarding, product adoption, and retention strategies in a remote environment.
Key responsibilities
- Own the full CRM lifecycle strategy for Advertisers and DoorDash for Business customers, ensuring effective onboarding and activation
- Define and analyze key performance indicators to drive retention marketing plans and meet business targets
- Lead a high-performing team to execute campaigns that enhance customer engagement and business outcomes
Required qualifications
- 8+ years of experience in B2B marketing or operations, with 5+ years in team management
- Proven track record in developing successful B2B retention marketing programs
- Strong analytical skills with experience in CRM technology and multi-channel program deployment
- Entrepreneurial mindset with the ability to navigate ambiguity in fast-growing environments
- Bachelor's Degree; Master's degree is a plus
Complete Job Description
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